Privacy Policy

August 10, 2017

At Shaft, we take online privacy seriously and we respect the privacy concerns of our community of users. In this policy (the “Privacy Policy”), we describe how we collect, use, and share information obtained through your use of Shaft.com, to help you make informed decisions about how you share information when you visit or use Shaft.com.

This Privacy Policy only applies to properties we own and operate and does not cover any information collected via any other website, application, or service. We are not responsible for the privacy policies or privacy practices of third parties. By using Shaft.com, you explicitly agree to the terms of this Privacy Policy.

Understanding How Information Is Collected:

Information You May Choose to Provide to Us

We may collect information, including personally identifiable information, from you if you choose to provide that information. For example, you may provide us with your name and contact information (such as an email address), date of birth, or other details of that nature, when you sign up for our newsletters, participate in contests, sweepstakes, or other promotions on Shaft.com, or apply for a job with Shaft.

You also may choose to provide personally identifiable information about yourself when you participate in surveys, forums or discussions, or other Interactive Services on Shaft.com. Please be aware that information you post may be viewed or captured by anyone who visits Shaft.com, therefore you should avoid posting sensitive or personal information that you would not want to be available to the public.

Information That Is Automatically Collected

When you access Shaft.com, we and our third-party partners and service providers may automatically collect certain information from your device or web-browser about your visit using tools such as cookies, web beacons, and other data collecting and tracking technologies, to help us understand how our users use Shaft.com and to target advertising messages to you. We and our third-party partners and service providers may also collect and track information about your online activities over time and across different websites, applications, and devices using certain data matching techniques. The information collected automatically when you visit Shaft.com may include your IP address, characteristics of your operating system, information about your browser and system settings, data about the computer or mobile device you use to access Shaft.com, unique device identifiers, clickstream data (which shows the page-by-page path you take as you browse Shaft.com), and other information that generally is not considered personally identifiable.

Cookies and Tracking Technologies

Cookies are small files that many websites and other online services use to store information about users on the users' own devices or computers. Shaft.com may use cookies (such as HTTP and HTML5 cookies and Flash cookies), as well as other types of local storage in order to provide useful features to our users. For more information about cookies, you may visit http://www.allaboutcookies.org. See the section below regarding Your choices to learn more about how you may limit or disable cookies on your computer. If you choose to disable cookies, that could affect your ability to use certain features of Shaft.com that use cookies to enhance their functionality.

To manage our automatic data collection, we, and our third-party partners and service providers, may place tags (often referred to as “web beacons” or “pixel tags”) and other tracking mechanisms on pages on Shaft.com, in videos, or in emails we send to you. Web beacons are small files that link web pages to particular web servers and their cookies, and they may be used for a variety of purposes, such as counting the number of visitors to Shaft.com, analyzing how users navigate around Shaft.com, assessing how many emails that we send are actually opened and which articles or links are viewed by visitors.

We also use third-party web analytics services, such as Google Analytics, on Shaft.com to provide us with statistics and other information about visitors to Shaft.com. Click here to learn more about Google Analytics and how you may opt out.

Finally, companies that provide certain third-party apps, tools, widgets, and plug-ins that may appear on Shaft.com (for example, Facebook “Like” or “Share” buttons), also may use automated means to collect information regarding your interactions with these features. This information collection is subject to the privacy policies or notices of those third parties.

“Do Not Track” Signals. Your browser settings may allow you to automatically transmit a “do not track” signal to websites and online services you visit. At this time there is no consensus among industry participants as to the meaning of “do not track” in this context. Like many other websites, Shaft.com is not configured to respond to “do not track” signals from browsers. Click here to learn more about “do not track” signals.

Information We Obtain From Other Sources

We may supplement the information we collect with information from third-party partners and service providers, including data brokers, customer acquisition vendors, and other companies that collect contact and consumer information such as demographic and interest data, in order to learn more about our users, better tailor the content and offers we make available to you, and for other lawful business purposes. We may combine the information we receive from those other (online and offline) sources with information we collect through Shaft.com.

Social Network and Platform Integration

Shaft.com may be integrated with social media networks and other platforms whereby information may be shared between us and those platforms. For instance, if you interact with our Sites through a social media feature such as a plug-in, then you may be granting us on-going access to certain information from that social media account. If you do not want a social media platform to collect or share information about you, please review the privacy policy and privacy settings of the applicable social media property before using such features on our Sites.

How We May Use Information We Collect

We, and our third-party partners and service providers, may use the information gathered on Shaft.com for various purposes, including the purposes listed below. For example, if you were to contact us with a question and provide your email address, we would use the email address you provided to respond to your inquiry. In addition, we use information we collect from you and through Shaft.com to:

  • Provide information, products and services you request (such as when you sign up to receive our email newsletters) or that we otherwise believe would interest you, including promotional offers from us and third-party partners;
  • Respond to requests, questions, complaints, and comments, and provide other types of user support and customer care;
  • Direct you to portions of Shaft.com or other third-party websites or services, that we believe may interest you;
  • Customize content, features, advertisements or other marketing messages we and third parties show you, on Shaft.com and elsewhere online;
  • Process and reply to applications for employment with Shaft;
  • Communicate about, and administer your participation in, events, programs, contests, sweepstakes, and other offers or promotions;
  • Carry out, evaluate, and improve our business (which may include without limitation developing new features for Shaft.com; analyzing and enhancing the user experience on Shaft.com; assessing the effectiveness of our marketing and advertising; and managing our communications);
  • Perform data analytics regarding usage of Shaft.com (including market and customer research, trend analysis, financial analysis, and anonymization of personal information);
  • Guard against, identify, and prevent fraud and other criminal activity, claims, and other liabilities;
  • Comply with applicable legal requirements, law enforcement requests, and our company policies; and
  • For other purposes that are disclosed at the time you provide your information, with your consent.

How We May Share Information

Our agents, vendors, consultants, and other service providers may have access to information we collect through Shaft.com to carry out work on our behalf. In addition, certain service providers may collect or access information through Shaft.com to enable or provide services, tools, or other features available on Shaft.com. We also may share information:

  • With our affiliates for internal business purposes;
  • With third parties for marketing purposes, including social media networks, data management platforms, and other advertising technology providers; for example, we may match your email address with third parties with whom you have also consented to share your email address and use such match to deliver custom offers or emails to you on Shaft.com and elsewhere online;
  • If we are required to do so by law, regulation, or legal process (such as a court order or subpoena);
  • In response to requests from government agencies, such as law enforcement authorities, or other governmental bodies;
  • If we believe disclosure is necessary or appropriate to prevent physical harm or financial loss, in connection with an investigation of suspected or actual illegal activity, or to protect and defend our legal rights or property.
  • With advertisers and other partners to inform them about the nature of our user base;
  • In the event we sell or transfer all or a portion of our business or assets (including a reorganization, dissolution, or liquidation); and
  • With your consent or at your discretion.

Your Privacy Choices

Unsubscribe from emails. To unsubscribe from a particular newsletter, click the “unsubscribe” link at the bottom of that email newsletter. If you would like to globally opt-out from all email campaigns, please send an email to optout@Shaft.com with “Unsubscribe” in the subject line. When we send newsletters to subscribers we may allow advertisers or partners to include messages in those newsletters, or we may send dedicated newsletters and marketing messages on behalf of those advertisers or partners. We may disclose your opt-out choices to third parties so that they can honor your preferences in accordance with applicable laws.

Blocking cookies. Certain browsers may be configured to notify you when you receive cookies, or allow you to restrict or disable certain cookies. If you choose to disable cookies, however, that could affect certain features of the Site that use cookies to enhance their functionality.

Disabling local shared objects (“Flash cookies”). We may use other kinds of local storage that function similarly, but are stored in different parts of your computer from ordinary browser cookies, including Flash cookies placed on your device or web browser via the Adobe flash plug-in. Your browser may allow you to disable its HTML5 local storage or delete information contained in its HTML5 local storage. Click here for further details about deleting information contained in “local shared objects” or adjusting related preferences.

Options concerning third-party ad networks. For more information about third-party ad networks and services that use these technologies, you can visit www.aboutads.info and click here to opt out or to learn more about your options. You also may visit the NAI’s site for additional options on how to opt out of interest-based advertising.

How We Protect Personal Information.

We maintain reasonable and appropriate administrative, technical, and physical safeguards designed to protect the personal information you provide against accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use. However, it is not possible to guarantee the security of information transmitted online. You use Shaft.com and provide us with information at your own discretion and risk.

Links From Shaft.com to Other Websites

Shaft.com may contain links to other websites that are controlled by third parties, as well as videos, advertisements, and other content served by third parties. Linked websites may have their own privacy notices or policies, which we strongly suggest you review. We are not responsible for the content, terms of use, privacy policies, or any other aspects of any websites, applications, or services that we do not own or control.

Surveys, Quizzes and Other Features

While you are visiting Shaft.com, you may have the opportunity to participate in surveys or quizzes, or to use other interactive features that request information about you and your opinions and preferences. Your participation in these features is entirely voluntary. If you do choose to participate, please be aware that these features may be operated by a third party that is not controlled by us, and therefore the information you provide may be collected by the third party and subject to its privacy policy.

Children’s Privacy

Shaft.com is intended for a general audience and are not designed or intended for use by children under the age of 13. We do not knowingly collect personal information from children under the age of 13. If we become aware that we have collected personal information from a child under the age of 13, we will delete any such information.

Users Outside the United States

If you are visiting Shaft.com from outside the United States, please be aware that information we collect through Shaft.com will be transferred to and stored on our servers in the United States. By using this Sites, you acknowledge and consent to the transfer and processing of your personal data in the United States as described in this online privacy policy. Please be aware that the data protection laws and regulations applicable to your personal data transferred to the United States may be different from the laws in your country of residence.

Our Notice to California Residents

Subject to certain limits, under California law California residents may ask us to provide them with a list of the categories of personal information that we have disclosed to third parties for those third parties’ direct marketing purposes during the preceding calendar year, as well as the identity of those third parties. California residents may contact us as specified in the How to Contact Us section below to make a request for this information.

Changes to This Privacy Policy

We may update this online privacy policy periodically to reflect changes to our privacy practices, such as how we collect or use personal information. We will we indicate at the top of this privacy policy the date when it was most recently updated.

How to Contact Us

If you have questions about this policy or about our privacy practices, you may contact us by emailing privacy@Shaft.com. If you are a California resident inquiring about your California privacy rights, please include “California privacy rights request” in the subject line of your email.

You may also write to:

Shaft.com Privacy
1712 Pioneer Avenue, Suite 201
Cheyenne, WY 82001